There’s been a lot of talk recently about how rare it is to see albums get carefully plotted rollout campaigns, but it’s likely even rarer that artists and labels plan out extended rollouts for singles.
But that’s what Kehlani has done with her June release, “Folded.” The track was out for two weeks before the Bay Area singer shared the laundry-oriented music video, and today, she has dropped another wrinkle in the rollout with “(Un)folded,” a stripped-down reimagining focusing on her tender vocals. The new version also has its own black-and-white music video, which finds Kehlani performing th...
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