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Kraft Heinz CEO says company challenges are 'fixable' as breakup plans get scrapped for investment strategy

On HALO

6 days ago

Kraft Heinz is pumping the brakes on plans to break up the company, with its new CEO saying the food giant’s challenges are "fixable and within our control" as it shifts focus toward reigniting profitable growth through a $600 million investment push.In a note in the company’s routine fourth quarter report, CEO Steve Cahillane said that instead of splitting up, the company will double down on rebuilding growth — backing that up with a massive investment in the brand’s marketing, sales and research and development."When I decided to join Kraft Heinz, I knew that this was an exciting opportunity...