Good Good CEO Accuses Callaway Golf of Asking 'Us to Take the Fall' Over Ad

Matt Kendrick, the CEO of Good Good Golf, is calling out Callaway Golf after the company cut ties with the apparel brand in the wake of their controversial ad. “Interesting that @CallawayGolf asks us to make an ad then approves it then asks us to take the fall then drops us in a coordinated media blitz and covers it up by giving a million dollars away thinking everyone will be ok with it,” Kendrick, 40, wrote via X on Friday, August 28. Responding to a social media user who said the ad “wasn’t that good,” Kendrick wrote, “Agree we made a terrible ad. No denying that. We apo...

1 day ago  •  On HALO