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Cyber Monday discounts drive record $14.25B in online sales

On HALO

1 week ago

Shoppers trying to capitalize on Cyber Monday discounts spent a record $14.25 billion online, with consumers shelling out as much as $16 million every minute toward the end of the day, according to data from Adobe. The figures represent a 7.1% increase from last year and slightly exceed Adobe’s earlier projection of $14.2 billion. The results also reinforce Cyber Monday’s position as one of the biggest online shopping days of all time.This year, the boost was driven by "competitive discounts" in categories such as electronics, which were marked down by up to 31%, toys by up to 28%, and apparel...

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1 week ago
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