It is the best of independence and the worst of competition. It is an age of accumulation, yet also an age of freedom. It is a season of shared CRMs, but it is also a season of IMO tapping into independent agent data. Savvy IMO owners who are grabbing independent agents' data would call this cost-cutting, but independent agents who voluntarily enter their clients' information into their CRM systems and then lose clients to IMO-captive agents who can see their clients' information on the backend are unwitting victims. Beneath the polished surface of national Independent Marketing Organizat...

12 hours ago

On Erica Relaford