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19 hours ago

The rise of the “loneliness influencer”

A woman looks down at a mobile phone as she walks along the La Jolla coastline on February 6, 2026, in San Diego, California. | Kevin Carter/Getty Images There’s a new kind of influencer making the rounds on TikTok and Instagram: the loneliness influencer. Most of these influencers are young women, and “loneliness” might be a slight misnomer. They claim they aren’t lonely, simply alone — no friends, no family, no kids. And they prefer it that way. “I really wanted to convey a normal life of somebody that doesn’t have this big, great, fun social life,” one influencer, Lana Isa, told Vo...