As the U.S. enters its fifth year of inflation running above the Federal Reserve’s 2% target, major retailers are responding to softer demand and increased competitive pressure.With consumer sentiment in 2026 divided and the cost of living remaining a top concern among Americans, Target announced Wednesday that it will reduce prices on more than 3,000 items."Busy families are thinking about value as they begin to update their homes and wardrobes for spring," Target’s executive vice president and chief merchandising officer Cara Sylvester said in a press release."We're delivering by lowering pr...

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