McDonald’s is doubling down on its "McValue" menu as the fast-food giant acknowledges that years of post-pandemic price hikes have left many Americans feeling priced out of a basic burger and fries.In an internal message to franchisees, the world’s largest burger chain announced a sweeping "McValue 2.0" initiative set to launch in April, featuring $3 and $4 meal deals designed to lure back lower-income consumers who have pulled back on spending because of persistently high living costs."We have achieved incredible progress together and remain committed to meeting ever-changing customer needs,"...

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