In 2014, Narendra Modi pioneered the use of social media and digital campaigning in India to become prime minister. Known as one of the first global politicians to harness the power of the internet, he has the most social media followers of any world leader currently in office.
Today, over a decade since Modi’s digital-first political campaign, an internet-fueled youth movement called the Cockroach Janta Party (or the Cockroach People’s Party) is using the same social media platforms to organize protests, successfully forcing the resignation of one of Prime Minister Modi’s top advis...
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