How fan fiction went mainstream

Copies of the book Heated Rivalry on February 25, 2026. | Michael Reichel/Picture Alliance via Getty Images Archive of Our Own, or AO3, is one of the most popular websites in the world, with over 10 million registered users. Its users spend their time both reading and writing many, many words about their favorite fictional characters. It’s a place that allows normie readers to try out their characters in different scenarios and with different outcomes. In the last couple of years, sites like AO3 became fertile ground for publishers to find new authors who might provide them with their...

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