Hallmark found the end zone with its sweeping Holiday Touchdown franchise. The TV network announced its partnership with the NFL in 2024, creating a brand-new Countdown to Christmas flick inspired by the Kansas City Chiefs. “This holiday season, Hallmark is all about bringing joy to the world,” Hallmark Chief Brand Officer Darren Abbott said in a statement. “Our new partnership with the NFL and Chiefs is uniquely designed to do just that — to find universal ways to spread cheer, tell heartwarming stories and build excitement for our treasured hometown brands during this ver...
Hallmark’s ‘Holiday Touchdown: A Bears Story’ Gets October Release Date
HALO Newsroom
Sep 19, 2026 • 1 month ago
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