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4 days ago

2026 World Cup Betting Recap: Tournament Betting Equaled '10 Super Bowls'

Six weeks ago, sportsbooks across the U.S. harbored high hopes of strong betting engagement on World Cup odds. And as the tournament ended Sunday, with Spain beating Argentina 1-0 in overtime in the final, those hopes were greatly exceeded. Neil Walsh, Hard Rock Bet’s Senior Vice President-Sportsbook, certainly spoke for many operators. "This World Cup will go down as the biggest betting event in American history. We're talking the equivalent of 10 Super Bowls," Walsh said. "A sport we were once told Americans would not embrace turned into one for the history books. "The whole country wanted i...