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Browsing: Style & Beauty

Style & Beauty

Your Summer Beauty Routine Simplified: The French Ingredient that Does It All

For women over 40, summer is both a celebration and a recalibration. It’s a time to feel lighter, freer, more connected to ourselves—but it can also m...

Style & Beauty

Why Hair is Still Our Crowning Glory

At Prime Women, we’ve been writing for and about women over 50 for over a decade. And one thing has been true since day one: Hair content is queen...

Style & Beauty

How Tracey Cunningham Colored 17 Stars’ Hair For The Oscars

5 days, 17 celebs, so much Olaplex

Style & Beauty

Suki + Poppy’s Guide To Wellness

Best friends Suki Waterhouse and Poppy Jamie on Biologique Recherche, 10,000 daily steps, and giving gratitude

Style & Beauty

Karah Katenkamp, Curve Model

With a probiotic rec to fight rosacea, under-the-radar tubing mascaras, and a masseter treatment that's not Botox

Style & Beauty

Best of July 2025: Popular Posts, Top Sellers & Reader Favorites

Catching up on July? I’m sharing the most popular blog posts and reader favorites from the past month, plus the top-selling finds from Amazon Prime Da...

Style & Beauty

Easy Summer Outfit Ideas: Wearable Looks for Everyday Style

Looking for simple, chic summer outfits you can actually wear? These easy looks are perfect for everyday style—whether you’re running errands, meeting...

Style & Beauty

How to Style a Utility Jacket and Jeans for 2025 (Plus the New Denim Brand I’m Loving)

A utility jacket, white tee, jeans, and sneakers is one of those timeless outfit formulas that always works, but a few modern tweaks can make it feel...

Style & Beauty

The 7 Pieces I’m Reaching for the Most This Summer

When I looked back through my outfit photos from this summer, a few pieces stood out as the ones I’ve been reaching for over and over again. These sev...

Style & Beauty

Chocolate Brown Isn’t Just for Fall: Summer Outfit Ideas

Chocolate brown is typically associated with fall, but with the right styling, it works beautifully for summer too. I’m sharing a few outfit ideas to...

Style & Beauty

What I Wore Lately: Everyday Summer Outfits

I’m rounding up my everyday summer outfits from the past two weeks! These are real-life looks I’ve worn for everything from errands to casual dinners—...

Style & Beauty

Are White Jeans Still In Style for 2025?

Wondering if white jeans are still in style for 2025? Here’s what I’m seeing this summer, how to wear them in a modern way, and a few other pieces tha...