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Shohei Ohtani, Francisco Lindor and the family-oriented strategy that made New Balance a baseball powerhouse
No matter what he’s doing, the second Shohei Ohtani steps on dirt from the dugout, all eyes are watching the face of Major League Baseball. And the foot that touched the dirt has a distinct "NB" written across the cleat. It’s New Balance, the footwear and apparel brand that has grown into one of the most influential names in baseball.CLICK HERE FOR MORE SPORTS COVERAGE ON FOXBUSINESS.COMNew Balance’s growth in the category is one that reached astronomical heights when Ohtani joined the brand in 2023, becoming a signature face of their baseball team. But New Balance has built a baseball portfol...6 days ago
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