The Gulf Coast is rebounding from the one-two punch in 2020 of COVID and Hurricane Sally, according to Beth Gendler, president and CEO of Gulf Shores & Orange Beach Tourism.
Gendler was the speaker last week for the Coastal Alabama Business Chamber’s First Friday Forum. The gathering, sponsored by Gulf Shores & Orange Beach Tourism, focused on the economic impact that visitors have on the region, specifically through the end of the year’s summer season.
“Two of our primary key indicators of the health of our tourism industry are taxable lodging rentals and taxable retail sales,” Gendle
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