Mexico Is Turning the 2026 World Cup Into a Nationwide Travel Celebration — With Hotel Upgrades, Cultural Routes, and a Historic Stadium Opener

The anticipation is already building. In less than a year, Mexico will once again step onto the global stage of the FIFA World Cup — not just as a host, but as a country determined to turn the world’s biggest sporting event into a nationwide celebration of culture, heritage, and tourism. This week in Mexico City, Secretary of Tourism Josefina Rodríguez Zamora and Gabriela Cuevas Barrón, Mexico’s representative for the 2026 tournament, unveiled a sweeping national strategy designed to ensure the World Cup leaves a legacy that reaches all 32 states, far beyond the stadium walls of Mexico City