Long John Silver's ditches signature seafood logo in major brand redesign

Fast-food chain Long John Silver's has unveiled a redesigned logo that replaces its signature fish design with a chicken, as part of a larger effort to showcase its versatility and "spark conversation."The refreshed branding, introduced on Oct. 3 across digital platforms, also features a new tagline: "CHICKEN + SEAFOOD," according to a news release from the company."Guests have been telling us for years that our chicken is a best-kept secret," Christopher Caudill, senior vice president of marketing and innovation at Long John Silver's, said in a statement. "Our hand-battered chicken strips — k