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Gap, Lucky Brand launch denim jean campaigns after viral American Eagle Sydney Sweeney ads

Gap and Lucky Brand followed up with some star-studded jeans ads of their own after American Eagle’s controversial ad campaign featuring actress Sydney Sweeney.In July, American Eagle launched its fall clothing campaign with the "White Lotus" star, titled "Sydney Sweeney Has Great Jeans," which came under fire for allegedly promoting "Nazi propaganda" and having racial undertones with the blue-eyed, blonde actress.Despite the backlash, American Eagle’s stock jumped earlier this month after the controversy caught the attention of President Donald Trump, who complimented Sweeney’s "fantastic" ad

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