Fanatics announces long-term partnership with OBB for sports fan festival production and content creation

As Fanatics aims to continue giving sports fans the experience of a lifetime through its Fanatics Fest, capturing those moments has led to a multiyear partnership with next-gen entertainment studio OBB.Fanatics and OBB announced an expanded, long-term partnership Tuesday that will see the companies working together for years to come across all aspects of Fanatics Fest — the world’s No. 1 sports fan festival, which drew more than 125,000 fans to the Javits Center in New York City in its second year this past summer.After two straight years of high turnout, Fanatics Fest has added a fourth day t