Billy McFarland Just Sold The Fyre Festival Brand On eBay And He’s Bummed About The Price

Getty Image A few months ago, Billy McFarland declared his intention to sell the troubled Fyre Festival brand. After apparently being unable to find a buyer, he decided to throw Fyre up on eBay. It attracted some bids, but as the auction ended yesterday (July 15) with a sale price of $245,300, McFarland was bummed. As Billboard notes, McFarlane was livestreaming the auction’s closing moments, and as the final bids came in, he said, “Damn. This sucks, it’s so low.” The tone of a press release he shared on social media after the auction was more optimistic, reading: “I would like to congrat